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Marinos Mercantes
Bitácora - Marinos Mercantes
11 octubre 2005
Quality Shipping
Cuatro hojillas en pdf sin desperdicio, lo dicen los ingleses, que algo de tradición marÃtima tienen, y además ahora ostentan la presidencia de Europa.
The only place for European shipping was at the quality end of the market, embracing technological change, and living or dying on its dedication to customer service.
That means:
- marginalising those companies that drag down everyone's reputation;
- integrating seafaring with shore side expertise;
- And rethinking how the industry promotes itself - not just to customers and the business community, but to the general public as well.
We need to collaborate, or else we'll fail. Whatever barriers exist, we need to break them down, because we all have a vested interest in achieving these ambitions.
Las cuatro hojillas...
# Escrito por Marmer @ 11.10.05
